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1201 Genf, Bahnhof
09:00 - 20:00
Unternehmen: MSC SA
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MSC Cruises recently launched an industry-first digital innovation programme designed to elevate customer experience by enhancing the way guests interact with the ship and her crew. This application includes a dynamic way finding system that allows guests to access a range of on-board geo-localization services, including kid’s location at all times.

Our Guests visiting our stand during the Digital Day in Geneva on the October 25th, will be driven through the MSC Cruises experience, by watching emotional videos on the life onboard as well as “jumping” into the cruise atmosphere: with the help of Virtual Reality glasses, visitors will be able to jump right on board one of our modern and elegant cruises and check their state-of-the-art features and amenities, without leaving Geneva.


1201 Genf, Bahnhof

1201 Genf, Bahnhof

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Über uns

MSC Cruises is the world’s largest privately-owned cruise company and the number one cruise line in Europe, South America, South Africa and the Gulf. A game-changer in the world of cruises, the Company has achieved 800% growth in its first ten years, building a global reputation in the industry and one of the youngest cruise fleets at sea. MSC Cruises is headquartered in Geneva, Switzerland.

The MSC Cruises fleet currently comprises 15 ultra-modern, highly innovative and elegantly designed ships, offering an unparalleled holiday experience with always delicious and authentic food, award-winning entertainment, plenty of relaxation, comfortable accommodation, as well as impeccable service and expertise.

Under its ambitious industry-unprecedented €13.6 billion investment plan, the fleet is set to expand to 29 cruise ships by 2027. To date, MSC Cruises has designed six new large ship classes, all prototypes that push the boundaries of marine architecture and design, and an ultra-luxury class with ground-breaking options for guest comfort.

MSC Cruises feels a deep responsibility towards the physical and human environments in which it operates. The Company operates with the greatest respect for the world’s oceans and is on an ongoing journey to further develop innovative ways of lowering the environmental impact of its cruise passages.

Warum wir beitreten

At MSC Cruises, we believe that technology and specifically digitalization is an enabler of a new customer experience.

We would like to explain what digitalization means for us, how we are embedding it in every step and how it is combined with the traditional “human” approach and care for people, which is one of our core values.

We are proud members of Digital Switzerland and we are willing to contribute to its mission of Making Switzerland a Leading Digital Innovation Hub worldwide.

Dass Sie sich als Besucherinnen und Besucher angesichts der unzähligen Aktivitäten jederzeit
zurechtfinden, dafür sorgt die interaktive App „Tribo“, auf der sich auch ein individuelles Tagesprogramm zusammenstellen lässt.

Hier das offizielle Digitaltag App auf Tribo herunterladen